Top 12 Demi-Fine Jewellery Brands in India That Are Worth the Hype

In 2025, demi-fine jewellery continues to dominate style charts — offering the perfect balance between affordability and luxury. Whether you're dressing for a brunch date or your 9–5 job, these brands offer elegant, tarnish-free pieces that complete every outfit.

Here’s our handpicked list of India’s most loved and emerging demi-fine jewellery brands.

1. Melorra

• Why it stands out: Modern gold jewellery for everyday wear

• Popular styles: Lightweight geometric studs, minimal chains

• Price range: ₹1500–₹8000

• Where to shop: melorra.com

2. Zariin

• Why it stands out: 22k gold-plated, statement demi-fine jewellery made in India

• Popular styles: Layered necklaces, semi-precious stones

• Price range: ₹2000–₹10,000

• Where to shop: zariin.com

3. Isharya

• Why it stands out: Global Indian brand mixing traditional motifs with contemporary style

• Popular styles: Chunky rings, kundan-inspired sets

• Price range: ₹2500–₹15,000

• Where to shop: isharya.com

4. Joules by Radhika

• Why it stands out: Luxury wedding-friendly demi-fine pieces

• Popular styles: Pearl chokers, kundan earrings

• Price range: ₹3000–₹25,000

• Where to shop: joulesbyradhika.com

5. Talisman

• Why it stands out: 925 sterling silver and enamel charms

• Popular styles: Charm bracelets, zodiac necklaces

• Price range: ₹1200–₹6000

• Where to shop: talismanworld.com

6. Studio Love Letter

• Why it stands out: Custom engravings & dainty pieces

• Popular styles: Personalized name necklaces

• Price range: ₹1200–₹5000

• Where to shop: studioloveletter.com

7. Accessorize India

• Why it stands out: London-inspired collections, now made for Indian taste

• Popular styles: Occasionwear earrings, pastel tones

• Price range: ₹800–₹3500

• Where to shop: accessorizeindia.com

8. Giva

• Why it stands out: Real silver, rose-gold plating, lab-certified gemstones

• Popular styles: Silver rings, couple jewellery

• Price range: ₹1100–₹6000

• Where to shop: giva.co

9. Outhouse Jewellery

• Why it stands out: Runway statement jewellery meets demi-fine finishes

• Popular styles: OTT earrings, sculptural chokers

• Price range: ₹4000–₹25,000

• Where to shop: outhouse-jewellery.com

10. Aadikara

• Why it stands out: Mindfully handcrafted demi-fine jewellery for Indian women

• Popular styles: Minimal nose pins, gold-layered studs

• Price range: ₹1000–₹5000

• Where to shop: aadikara.in

11. Lune

• Why it stands out: Moon-inspired, crystal-powered demi-fine jewellery

• Popular styles: Celestial pendants, charm bracelets

• Price range: ₹1500–₹8000

• Where to shop: shoplune.com

12. Tvayi (Our Pick for Anti-Tarnish Jewellery)

• Why it stands out: Anti-tarnish demi-fine jewellery made for Indian climate

• Popular styles: Layered chains, dainty pendants, love charms

• Price range: ₹499–₹2999

• Where to shop: tvayi.com
  
  Ready to upgrade your everyday jewellery?
  Start with Tvayi’s anti-tarnish pieces designed for effortless layering & daily wear.